Since 1954, parent company Universal Robina Corporation (URC) has been the innovative front runner in the snack food industry. The secret behind the success is the EXCELLENT VALUE that Jack ‘n Jill products provide to consumers. Only pure ingredients, like real cheddar cheese, are used to create its tongue tickling snacks, while prices are kept affordable.
Jack ‘n Jill’s motto is ‘Life’s fun!’ and so are its snacks, which range from ring shaped Roller Coaster potato-cheese rings to curled up Chiz Curls and crunchy Chippy chips. The product concepts are perfectly translated and supported by cartoons on Jack ‘n Jill’s fun packaging.
Universal Robina Corporation already has on-the-ground operations in China, Thailand, Malaysia, Indonesia, Singapore and Hongkong, and aims to become a key player in Asia, and in the long-term, make Jack ‘n Jill a recognized world brand.