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    Hegen


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    Hegen was founded with the mission to help, serve and empower women in the sometimes demanding, oftentimes beautiful journey that is motherhood. Beyond creating a beautiful product, we possess a lofty ambition: To celebrate breastfeeding, a mother’s ultimate gift to her child.
    There are businesses spearheaded by mumpreneurs, and then there is Hegen — a brand that’s the brainchild of a mum, founded to empower other mothers in their journey of nurturing and celebrating new lives.
    We are in the business of designing meaningful products that advocate breastfeeding, protect the integrity of breastmilk and enhance the breastfeeding journey for parents all over the world.
    For most mothers, breastfeeding is a profoundly rewarding experience, a time for building lasting emotional bonds and creating immense impact on the health of their children.
    “Having successfully breastfed for a decade, I wanted to pay it forward,” says Hegen founder and managing director Yvon Bock, and a mother of four.
    “Harnessing my background in design and manufacturing, how better to help other working mums like myself than through design, and transform the experience of breastfeeding into a more hassle free experience — in other words, enabling other women to enjoy the journey”
    However, Yvon discovered that “…out of 95% of mothers who initiate breastfeeding, only 21% of them sustained this for six months or more”. This is despite the fact that breast milk provides all the energy and nutrients that the infant needs for the first months of life, according to World Health Organization (WHO), and it provides up to half or more of a child’s nutritional needs during the second half of the first year, and up to one-third during the second year of life.
    But the reason behind some mothers being unable to sustain breastfeeding is simple: In an increasingly hectic society, many women are unable to juggle the demands of work or modern lifestyles with an intense feeding routine. Others may struggle to maintain their milk supply because of stress and difficulties in having their infants latch on.
    And this is a challenge deeply understood by our founder. In her life, Yvon is an utterly devoted mother to three boys and a girl. She is also a daughter, daughter-in-law, wife, designer and the entrepreneur behind Hegen — a mini empire that is now in 15 global markets.

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